We hacked the bastard Cargo pants, disassembling it into pieces, to better understand the reasons of its success and find new spots for improvement. As most of the times, it's never one factor only and for dure the statement printed on its bag and sewed inside contributes:

This authentic bastard issued garment isn’t designed for sissies. Inspired by military life it’s tough enough to withstand some serious whoop-ass and won’t let you down when the going get tough. Just don’t expect to find us crawling around in the foxhole with you... we’re lovers not fighters.

Make love not war.